
where it all began
Back in 2022, two longtime friends and colleagues met at the White River in Arkansas for a fishing trip. With their successful experience in e-commerce and strategic consulting, they realized they shared a desire to fill a gap in the e-commerce space: a better way to do fulfillment. With the rapid growth of online retailers and the cookie-cutter approach of large 3PLs, it was clear growing brands needed a better option to save time, save money, reduce pain points, and get more personalized support. Their hands-on leadership, authentic style, and deep understanding of the industry have quickly made them a fan-favorite among local, regional, and global brands.
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They didn't catch many fish that trip, but they sure did hook something better.
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Just like that, White River Fulfillment was born. It's simple. One size does not fit all. That's why we're here. And we'd love to support your business growth.